Here you find selected content from, a virtual incubation platform kLab has been teamed up and 15 selected entrepreneurs are currently enrolled in a six month testing phase since February.

Videos from the platform

the media has kindly been provided by Intellecap under a 'by-nc-nd' Creative Commons license.

Category Video Duration Content summary
Build a Business Model Canvas Introduction to Business Modelling and Writing a Mission Statement 15:18 Why is it a good Goal to go threw the business Modell Canvas? It helps to understand what are the important things to focus on. 9 Boxes = Steps of the Business Modell Canvas-Mobile Phone rings & Numbers of Model not identical to the order of explains. Good overview of why, what and how. Good mix with simple paintings.
Build a business Model Segmenting your Customers and Developing a Value Proposition 17:23 Defining your value proposition by using value proposition designer: Point is to make a list of costumer jobs, a list of Problems they face and a list of gains to create --> have to listen to the customer/ Afterwards: Segmentation. That means to divide the list of costumers into target groups on basis of different segments.
Build a Business Model Canvas Picking Channels to Reach your Customers, Building Relationships with them, and Building a Revenue Mode 17:47 Starts with an exercise Reminder of the last Video, how fare they are already and what they have learned and what they are going to do. Very clear and slow presented. Always every box put into context. Address directly the person who is sitting in front of the computer. A lot of questions are raised which could be probably of interest.
Business modeling Picking channels to reach customers 02:41 The first and the most obvious is 1) direct sales and distribution model which is commonly used in products like medical devices or high end cook stoves perhaps. 2) an exclusive distributor model. In this model you engage a distributor who does not carry any of your competitors’ products. 3) really multi-product distributor situation. This where you go to products that maybe competitive to you and are being distributed by various entities in the market.
Build a Business Model Canvas Key Activities, Resources and Partners 20:11 covers some important parts of your business model that need to work together in order to deliver your value proposition to your customer segments. It talks about the key partners and resources you need, and the key activities that they perform together to help you succeed. We also have videos from founders of Milk Mantra and Vaatsalya sharing their experiences.To complete Topic 3 and move to the next Topic, please fill in 3 Boxes of your Business Model Canvas – Key Partner, Key Resources, and Key Activities.
Build a Business Model Canvas Key Activities, Resources and Partners you Need to Deliver your Value Proposition 20:11 Tries to make it personal by addressing audience with "you" directly, thanks them, and that he is happy to be the lecturer. Always simple practical examples after theory + putting the boxes into the frame of the others. The insights from Entrepreneurs are very helpful. Animates the audience to bring for Box 9 calculator and pencil with them. There is already a red line through all the videos.
Build a Business Model Canvas Cost Structure, Unit Economics, Cash Flow and Financial Models 04:48 Building a Financial Model for your Enterprise. The financial section of your business plan can be confusing when you first start working on it. Understanding your Cost Structure Cost is very closely tied up to your revenues. An efficient and coherent cost structure will also help you with good revenue planning. Unit Economics is the building block of your financial model. All the projections are dependent on this basic unit of your business model.
Get Incubation Ready Validating and Refining your Business Model 10:37 covers methods to validate the different assumptions you are making about your business model so you can find the right model to scale. Founders of Milk Mantra and Vaatsalya have shared insights from their own journeys in validating and refining their business models.
Get Incubation Ready Evolution of Milk Mantra’s Business Model 08:42 Business Plan changed through evaluation and over the time, have different ways of gaining feedback.
Get Incubation Ready Evolution of Vaatsalya's Business Model 08:43 after a certain size: focus for the future to set on standards in quality and how to expand.
Build a business Model Preparing for Fund Raising. 17:35 important Terms are clarified and 5 Key-Steps of a typical Capital Raising Process are presented and discussed. Different Valuation Methods used by the investors helps to understand them. It´s important as an entrepreneur to demonstrate strong understanding of the business and the space you are in to the investors, to figure out when it is right or wrong to raise capital and to clear usage of funds or the capital you are raising threw your vision. Next time we will have a look at the investment segment landscape and at the kind of investors you should be looking at for your business.
Improve BMC Shortlisting Investors 07:08 Goal is to understand now how to find the right investor and approach them with use of Parameters, identifying different kind of investors threw specific steps and how to evaluate them if identified ? Identified and Shortlisted the Investors you want to approach based on the kind of investment that you are locking for and the parameters they have.
Improve BMC Understanding What an Investor Wants 21:28 before preparing a pitch book and actually approach them, it explains different ways how the investors may think, what statements they want and what they will evaluate threw the Business Model Evaluation + Shows basic components + what to do: Key Question is How to pitch your business so it attracts the investor?
Improve BMC Pitching to an Investor. 18:49 shows the 3 main types of pitch processes (elevator, presentation, detailed investment pitch document), the hole pitch process and detailed practical advises like how to write an email or see the potential investor like a relationship, be open minded, etc.
Business modeling How to make a pitch document 04:54 The pitch document is more detailed version of your business and your business plan. It is about 10 to 20 pages in length and it is shorter than you’re detailed, for investment evaluation document which we will touch upon later. This document can be used in two circumstances: a) one is when you are sending something to an investor as an introduction to your enterprise. B) When you are presenting your enterprise in person to an investor or to a group of investors.
Build a Business Model Canvas Business Due Diligence 01:10 the due diligence process: What will the investment managers have a look at and how they get comfortable with your business before issuing you a term sheet? Points that will be presented to business committee are business potential, promoters and management´s capability, the associated risk with the business, the time horizon of the investment and the possible exit strategies. Term sheet 1: If an entrepreneur is not careful, the term sheet could end up destroying the business instead of building it. Though non-binding on both the investor and entrepreneur, it is important because it lays down the broad contours of how the investment will be made and under what terms the business will be run. Term sheet 2: Valuation terms are not the only ones to be considered while scrutinizing a term sheet. An entrepreneur should be aware of the various other terms as put forward by the investor.
Improve BMC Term Sheets and Negotiations 14:31 What to expect in a term sheet (key clauses, what to watch out for and how best to negotiate a few of these clauses) and how to understand it.
Build a Business Model Canvas Accounting Due Diligence and Shareholder's Agreement 03:05 Shareholder´s Agreement and other documents which comes as a next step of the to do. Topic about accounting and legal due diligence processes + various agreements like the shareholder and share subscription agreement which must be signed before the money comes.
Business modeling Building your story for capital raising 04:03 Raising capital is all about a story of your business. At the early stage this is very important for the investors to actually see the story of your business.Critical questions that can help you to form the story of your business:1. Know your business: what is your business model? What are your growth plans? How much capital do you need? How do you need it and when do you need it? What sort of instruments should you look at? And how do you actually go about valuing your business.To convince the investor that you are the right person to back: 2. is to show him that you know this business really well.
Business modeling How to value your business 05:19 Every time an investor (or you are looking at a business) is going to look at two different ways: 1) the space that you are operating in and how that is doing. 2) What is the status of your company? The investor will also consider whether you are an investor friendly structure, whether there is eco-system which is actually helping you evolve, the demand & supply scenario, the competition and how mature the market is? It is also important for investors to know that there is corporate transparency and that you have a very strong organizational structure in place for them to invest in.
Accounting Types of Revenue Models 04:08 1) Asset sales. 2) Subscriptions and usage fees. 3) Licensing 4) Lending/ Renting/ Leasing. 5) Advertising. 6) Data. 7) Transactions/ Intermediation. 8) Freemium.
Business modeling Understanding customer’s decision making process 03:55 Customer’s Decision Making Process - Unaware, - Aware, - Interested, - Evaluation, - Decision. Each one of these conversion points should be maximized for your benefit. Q: How will that happen? A: If you started out by understanding your customer well, such as defining a value proposition that addresses a felt need, a pain that they feel deeply.
Improve BMC What to Expect Post Investment 04:21 The founder of Saraplast has shared his own experiences of post investment challenges as well. Steps to do: About managing the relationship with your investor post investment. The Involvement depends on different levels and kind of investments, such as Seed Capital, Growth Capital and Private Equity. There are different advises of what to do or to aspect, such as regular reports, stick do business plan or announce in advance, level corporate government and transparency in your books.
Fund Raising How to craft a winning elevator pitch 01:42 an elevator pitch is a crisp one to two minutes pitch where you basically have to impress the investor and catch the investor’s attention. So they want to know more about your business. You just want to talk about the main idea of the business and what is the unique selling proposition or the USP of your business. basically the aim of elevator pitch is to grab the attention of the investor so that he gives you more time in the next meeting or in the follow up conversation. So after the quick pitch you want to get at least a small nod or a smile from them, hand over your business card and you will reach out to them.