Shipra Kayan is currently mentoring THINK's incubatees and has accepted to mentor at kLab. She is a typical technical mentor- and we have got a lot of requests for this kind of mentorship. She will be at kLab this Thursday (20 August 2015) from 2PM- 5PM. Check out her profile below and If you are interested in meeting her, please contact us at firstname.lastname@example.org.
E D U C AT I O N
Masters in Human Computer Interaction | GPA 3.7, Carnegie Mellon University, Pittsburgh PA | September 2005. Bachelors in Information Technology | 1st Class, University of Delhi, India | April 2004.
E M P L OY M E NT
Upwork, San Francisco, CA | May 2015 to present formerly oDesk, Elance-oDesk User Experience Research Lead: I am gathering and distributing customer behavior insights across the product, design and marketing teams. Elance-oDesk, Mountain View, CA | January 2010 to May 2015 formerly oDesk Interaction Designer: I researched, designed, and even product managed various projects on oDesk.com, from working with economists and data scientists to improve the search experience, all the way to re-thinking the Information Architecture. I employed Personas and Experience maps to align the product team around our top customers and their problems. Oracle Corp. Redwood Shores, CA | October 2005 to December 2009 Interaction Designer: I solved complex design problems with enterprise level financial and project management software.
Name: Rob Rickard.
Industry: IT and Business.
Area of Expertise: For kLab: Business Development & Process Building.
About Me: I am pretty well known at kLab. I try to not focus on code development. As a mentor, i have helped with the 'business side' of start ups. I also have mentored on design and graphics as well as branding.My plans are to start a new program with kLab for start-ups and their software projects. I want to take mentoring to the next level as a full time mentor at kLab with a structured program. The focus will be to build a business culture that produces a finished product.
Send us an email at email@example.com. We will connect you to Rob!
One of the most common failures I see in startups is lack of FOCUS. Unfocused entrepreneurs mostly talk with pride that their new technology will generate multiple innovative products for consumers as well as enterprises around the world. Investors hear this as trying to do too many things with limited resources, meaning the startup will not shine at anything, and will not survive the competition.
For example, a while back I received a startup executive summary, requesting Angel investor funding, that touted technology for a line of almost ten distinctive different technological services. Even a company with unlimited money and people shouldn’t try to step into various domains for the first time at the same time.
Other elements of startup focus are a bit vague and difficult to perceive, so let me zoom-in on some key ones here:
I certainly understand the pressure add more of everything to your plan, as you listen to more and more people, all with their own priorities and biases. But in the long run, you need a narrow and memorable focus to build a strong company. Even in the short term, customers and investors alike will help you carry a simple and clear focus all the way to the bank.
I am not trying to be against the idea of having a variety of services/products in your startup but you should know and have priorities for your startup.Otherwise if you can not be able to describe what you startup does in few words,then you have to know that there is no FOCUS in your business.
Written by Pacifique Hallellua